04.    Roon Information Design

As a designer at Roon, I had the opportunity to contribute to our marketing design efforts, with a focus on empathy and accessibility.

My role went beyond our core platform, where I was already involved in Interface Design, Interaction Design, Experience Design, Branding, and Illustration. In the marketing realm, I applied these skills to emphasize our message of providing support and reliable healthcare information.

I played a key role in creating visually appealing and informative materials tailored to our audience. This included brochures, infographics, pitches, decks, digital campaigns, and social media visuals. My goal was to ensure that our marketing materials were not only visually pleasing but also conveyed information clearly and in an easily understandable manner.
In addition to my role in marketing design at Roon, I took on another significant responsibility - leveraging AI technology to enhance every headshot for our team of dedicated doctors. This innovative approach aimed to create a consistent and professional look across all profiles while saving valuable time for our healthcare professionals. The AI-driven editing process ensured that each headshot was well-lit, properly framed, and presented in a cohesive style. By automating this aspect of our marketing efforts, we not only improved the visual appeal of our profiles but also allowed our doctors to focus more on providing empathetic care and support to our community.

Based in Brooklyn, New York
From Turkey