IZEL MARAS
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Head of Design 
Roon
2021 - 2024

Lead Designer
Verizon
2016 - 2020

Visual Designer
frog Design
2014 - 2016

AIGA Mentor

Tech Crit Advisor at 
Cornell Tech

Brooklyn 




Roon Multi-Condition

ChallengeRoon’s vision is to address each medical condition individually, but many questions overlap across conditions. Currently, Roon serves four conditions (Glioblastoma, ALS, Dementia, Fertility), with each user signed up for a specific condition. However, some users want to access information for multiple conditions, but there is no easy way to do this without logging in with different accounts.

AudienceUsers who want to use Roon for more than one condition.
ContextSome questions are shared across conditions, such as "How to be a good caregiver?" which can apply to both Cancer and Dementia, or "What is Chemo?" relevant to various cancer types. This overlap presents an opportunity to merge the knowledge base and allow users to explore their medical information needs through more personalized paths. However, for the scope of this project, we decided to keep conditions separate in the near term while making it easier for users to access multiple conditions, eliminating the tedious log-out and log-in process.
SolutionI explored a solution that consolidates all conditions into one platform with an advanced and emotional filtering system. This system allows users to select their condition, journey stage, content preference, and emotional needs related to the information they seek.

Year2022 - Ongoing