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Izel Maras is a design technologist who codes and designs human–computer interactions that are soft, expressive and playful.
She is currently Technical Design Lead at Chime, rebuilding the design system for an AI-native world alongside new creative tools and workflows.
She also runs Desen Studio, designing physical objects. Experiments with generative interactions and draws often.
2024–25
Leading AI × Design initiatives at Chime Advocating for data-driven AI prototyping workflows for design Redesigned early wage access with a dual-dial interface, received interaction design patent for MyPay Dial
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2022–24
Founding designer and Head of Design at Roon Defined MVP product and design for a knowledge platform where patients ask doctors questions via video and audio Q&A. Built design system, owned visual design and illustration, designed content CMS, shipped on iOS and web. Backed by Sequoia Capital
2017–22
Established Verizon's first centralized design system in Brad Frost's Atomic Design framework with Storybook. Designed growth experiences for Verizon Up rewards program, built conversational interfaces and watchfaces at Verizon
2015–17
Refined typography and visual design principles, coded generative graphics in Processing for Verizon's 5G launch. Conducted ethnographic research, facilitated design thinking workshops, designed interfaces for TouchTunes and BNY Mellon at frog Design
2015
Prototyped hybrid digital-physical interfaces, built designs, software, and a wearable experience at MIT Media Lab's Marcelo Coelho Studio
2014
Studied international literary and visual studies with a focus in computer science at Tufts University